Rongrong Fu, born in March 1973 in Shanghai, Professor and Doctoral Supervisor, Ph.D. in Literature and completed her postdoctoral research at the College of Humanities, Zhejiang University, visiting Scholar at the University of Arizona, USA.
Council member of the Shanghai Society of Science and Arts, Vice President of the Shanghai Jewelry Design Association, a member of the Shanghai Writers’ Association. Associate Dean of the School of Art, Design and Media at East China University of Science and Technology.
Selected Student Awards Supervised (Past Five Years)
2023 – Supervised student Feng Yuan and team, who won the Third Prize (National Level) at the 11th National Digital Art Design Competition for University Students (Designers Competition).
2023 – Supervised students Wang Yuewei and Zhang Yiran, who received the Second Prize (National Level) at the 3rd “Zhu Jian Cup” Cultural and Creative Design Competition.
2023 – Supervised student Pan Jiahao and team, who won the First Prize (National Level) in a special track of the 17th “China Creative Design Competition”.
2023 – Supervised student Cui Hangrui and team, who received the Third Prize (National Level) at the 17th “China Creative Design Competition”.
2023 – Supervised students Yu Xiaowen, Wang Jie, and Li Yunzhu, who received multiple Bronze Awards at the G-Cross Global Creative Awards.
2023 – Supervised student Jin Xueyan, whose work was selected for the Exhibition of Outstanding Works by Chinese University Students at Milan Design Week.
2021 – Supervised student Wu Runrun and team, who won the Silver Award at the International Urban Tourism Souvenir Design Competition.
2021 – Supervised student Yu Yalan, who won the First Prize (Shanghai Division) at the 9th National Digital Art Design Competition.
9. 2020 – Supervised student Wang Han, who won the First Prize (National Level) at the 8th National Digital Art Design Competition.
Selected Honors and Awards
2025 – Outstanding Graduate Thesis Advisor, East China University of Science and Technology (ECUST)
2020 – Contribution Award for Chinese Classical Poetry, Oriental Beauty Valley Cup
2020 – Best Paper Award, AHFE International Conference on Applied Human Factors and Ergonomics
2018 – Distinguished Alumna (2014–2018), Shanghai Institute of Socialism
2018 – Third Prize, National Poetry Competition “Chanting the New Era”
2017 – March 8th Red-Banner Pacesetter, Shanghai Municipal Education and Health System
2017 – “My Favorite Mentor” Award, 4th Excellent Mentorship Selection, East China University of Science and Technology
2014 – Shanghai Yucai Award (Award for Excellence in Teaching and Mentorship)
2011 – Outstanding Class Advisor, East China University of Science and Technology
2010 – Second Prize, Yuying Award for Teaching Excellence, East China University of Science and Technology
Digital Preservation of Intangible Cultural Heritage;Digital Branding;Regional Cultural Communication
1. Fu, Rongrong, et al. “Image Colour Application Rules of K’o-ssu Based on Machine Learning Algorithm.” Expert Systems with Applications (ESWA), 280 (2025) 127402. [SCI-indexed]
2. Fu, Rongrong, et al. “Image Colour Application Rules of Shanghai-style Chinese Paintings Based on Machine Learning Algorithm.” (EAAI), 132 (2024) 107903. [SCI-indexed]
3. Fu, Rongrong. “Transmitting Cultural Genes and Shaping a ‘Digitally Intelligent New Jiangnan.’” Guangming Daily, July 8, 2024. [CSSCI-indexed]
4. Fu, Rongrong. “Chan Gong’an and the ‘Flexible Method’: A Study on Xuedou Chongxian’s Classic Eulogies and Its Influence on Poetics.” Religions, 2023, 14(9), 1105. [A&HCI-indexed]
5. Fu, Rongrong. “Chan Enlightenment and the Way of Living.” Guangming Daily – Literary Heritage Section, Jan. 21, 2022. [CSSCI-indexed]
6. Fu, Rongrong, et al. “Shanghai-style Realistic Watercolor Painting Style Transfer Using RSIM Evaluation.” Lecture Notes in Electrical Engineering, vol801. 2022. [EI-indexed]
7. Pan, Jiahao and Fu, Rongrong*. “A Study on the Influence of Gamification Elements on Emotional Experience of Treadmill Users.” Packaging Engineering, 2025. [Core Chinese Journal- indexed]
8. Wang, Han and Fu, Rongrong*. “A Review of Digital Branding Strategies Based on Media Convergence.” Packaging Engineering, 202206. [Core Chinese Journal- indexed]
9. Wang, Han and Fu, Rongrong*. “Exploring User Experience of Music Social Mode: A Case Study of NetEase Cloud Music.” Advances in Intelligent Systems and Computing, vol 1202. –, 2020. [EI-indexed]
10. Wang, Siqi and Fu, Rongrong*. “Research on the Influencing Factors of the Communication Effect of TikTok Short Videos about Intangible Cultural Heritage.” Advances in Intelligent Systems and Computing, vol1218. –, 2020. [EI-indexed]
1.Fu, Rongrong. Dream of the Red Chamber Reimagined by a Designer. Guangxi Normal University Press, 2025.
2.Fu, Rongrong. Dwelling in Poetry. Guangxi Normal University Press, 2023.
3.Fu, Rongrong. The Formation of the Southern Economic Zone in Early Northern Song and Literary Transformation. China Book Press, 2020.
4.Fu, Rongrong. Poetic Space: Aesthetic Elements from Poetry in Spatial Design. Guangxi Normal University Press, 2020.
5.Fu, Rongrong. Brewing Words Like Tea. Guangming Daily Press, 2020.
6.Fu, Rongrong. Dew and Creeping Grass: Essays and Prose. China Federation of Literary and Art Circles Publishing House, 2018.
7.Fu, Rongrong. Studies on Contemporary Taiwanese Literature. Jiuzhou Press, 2014.
8.Fu, Rongrong. Xikun Style and the Construction of Song-Style Poetry. Wenhui Press, 2005.
9.Fu, Rongrong. A History of Chinese Poetics: Volume on Ci Poetry. Lujiang Publishing House, 2002.
1.Generative Design and Talent Studio Development in Higher Education, funded by the Shanghai Cultural-Education Integration Program, 2024.
2.Digital Communication of Shanghai-style Intangible Cultural Heritage in Traditional Craftsmanship, funded by the Shanghai Cultural-Education Integration Program, 2023.
3. Innovative Design and Digital Dissemination of Shanghai-style Painting, funded by the Shanghai Cultural-Education Integration Program, 2022.
4.The East Asian Transmission of Jiangnan Buddhist Literature in the Northern Song Dynasty, funded by the Shanghai Philosophy and Social Sciences Planning Project, 2020.
5.Port Cities along the Maritime Silk Road (9th–13th Centuries): Culture and Art, funded by the China Scholarship Council, 2018.
6.Research on the Digital Dissemination Path of Shanghai-style Intangible Cultural Heritage under Media Convergence, funded by the Shanghai Art Science Project, 2018.
